Decathlon Indonesia: Revolutionizing Sports Retail

Decathlon Indonesia: Revolutionizing Sports RetailDecathlon, the renowned French sporting goods retailer, has made a significant impact on the global sports market since its establishment in 1976. With a strong commitment to making sports accessible to all, Decathlon has expanded its reach to numerous countries, including Indonesia. In this article, we'll explore Decathlon's presence in Indonesia, its impact on the local sports industry, and why it has become a go-to destination for sports enthusiasts across the nation.The Rise of DecathlonDecathlon's journey began with its visionary founder, Michel Leclercq, who aimed to provide affordable sports equipment and gear without compromising on quality. Decathlon's unique business model, characterized by in-house production, vertical integration, and a wide range of sporting goods under one roof, has set it apart from traditional sports retailers.After experiencing success in Europe, Decathlon expanded its operations global… Decathlon Indonesia: Revolutionizing Sports Retail

Ephipone Made in Indonesia, 90% Chance its Samick

Made in Indonesia, 90% Chance its Samick In the early 1990’s Korean manufacturing giant Samick began moving its production base to Indonesia. Today, Samick, at its production compound outside Bogor, 90 miles south of Jakarta, produces about 90% of the guitars made in Indonesia under various names including Gibson and Fender models. As a rule of thumb, Indonesian made guitars are generally the lowest price models with the better ones coming from Korea.

What attracted firms like Samick, Yamaha, and Kawai to invest in Indonesia was a combination of a stable workforce, nearby access to 80% of the materials that go into pianos and guitars, a stable currency linked to the U.S. dollar, and most-favored nation status with the U.S., a designation that allows Indonesian-produced products to come into the U.S. free of all duties.

Samick is the world’s largest producer of stringed instruments and has a huge presence in Indonesia producing half a million copies annually (total guitar p… Ephipone Made in Indonesia, 90% Chance its Samick